Corporación Roca - Corporate Catalog System #
Client: Corporación Roca (Sanitary-Ware Division)
Locations: Spain, France, UK, Germany, Italy, Portugal, Poland, Bulgaria, Russia, Brazil
Period: 1998–2007
Industry: Sanitary-Ware Manufacturing
Website: http://roca.es
Overview #
Comprehensive corporate product catalog system serving international markets with data modeling, content management, printed catalog generation, and digital signage implementations.
Technical Implementation #
1. Product Catalog System #
- Data modeling and architecture
- Backend development
- Content management tooling (standalone + segmented web modules)
- Printed catalog generators
- Corporate web catalog with international localization
- Public web implementation
- Web content management system
- Yearly standalone distribution (CD/DVD)
2. Digital Signage Systems #
- Product catalog displays
- Seasonal special events campaigns
- Promotional campaigns
- International trade fair implementations
- Touch-interactive applications
- Exhibition deployments
Geographic Reach #
- Multi-country deployment (10+ countries)
- International market narrowcasting
- Localization for multiple languages and markets
- Consistent brand presentation across regions
Deployment Status #
- Test applications under Non-Disclosure Agreement
- Enterprise-scale international deployment
Impact #
Established nBCN as a leader in international product catalog systems, enabling Roca to maintain consistent brand presence across Europe and beyond with localized, dynamic content management.